
TikTok is a famous video-sharing app from Beijing’s ByteDance. Formerly known as Musical.ly in the US was acquired by TikTok for between $800 Million to $1Billion to expand into the western market.
The app is usually known as the “lip-syncing” app, however, there are many other uses that users/creators post. From reenacting memes accompanied by music, dance challenges alone or with friends, sharing food tips, and many more. TikTok creators have the ability to start trends and keep up with those around circling the internet. Users can create any content that they want per community guidelines, and post them.
TikTok is offering money to users through the $1 Billion Dollar TikTok Creator Fund. The fund is to support users who are making a career on their platform. Creators can access the fund by filling out an application, however, you need to meet the requirements to be eligible. To be eligible:
- Users must be 18 years or older.
- You need to have a moderate level of popularity on the app, have at least 10,000 followers, and have at least 10,000 views from the past 30 days.
Anyone who is eligible to get money should :
- Open up their app
- Go into the “Activity” section
- Click on “From TikTok” and you will see a notification from them to apply for the fund.
Users on their platform are those who drive the app, and TikTok has created this fund to support them and help them go further with their original content. The fund went live in mid-august, so if you are eligible go apply.
“Creating engaging and meaningful content takes time and commitment, and our creators are just as passionate about sharing stories and connecting with their audiences as we are about serving them and our broader community of users.” Vanessa Papas, general manager of TikTok US, wrote in a blog post.
There have been 19 recipients from the first wave of the creator fund, from different walks of life, youtube influencers, plastic surgeons, chefs, photographers. The group includes creators some of you may know, David Dobrik, a top Youtuber with over 20 million followers on TikTok, SpencerX a beat-boxer from manhattan who has more than 40 million followers on TikTok. Others in the group include Avani Gregg, makeup and beauty influencer (24 million followers), comedian Ross Smith (11 million followers), photographer Alex Stemplewski (9.6 million followers), and Brittany Tomlinson (5 million followers).



Despite not knowing the outcome of what is to be of TikTok in the US in a couple of weeks due to the ban put in place by the US government, they are still moving ahead with funding and welcome users to keep joining the short video making platform.
Do you want to be a recipient of money from the fund? If you are able to meet the requirements set forth by TikTok, go ahead and apply for it through the app. Those who do not yet meet the requirements, keep using TikTok, and grow your fan base.
I’m Daniel – a marketing & growth expert. I specialise in helping companies and startups acquire the right kind of high-quality users that are critical to your mission. I do this by deeply understanding who your customers are and by finding ways to bring them on board in a way that is scalable, predictable and repeatable by creating a Growth Machine. I have capacity to assist in advisory or execution roles, so do get in touch and let's see if I can help.
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